definitions 1 of 2

An Enterprise IT Content Marketing System that Sales/Marketing professionals can use for personal and business brand awareness and lead generation

A social networking platform focused on business, career development, and professional networking. 1 billion+ members. Most B2B marketers incorporate LinkedIn into their content marketing strategies

Every LI member has a “Me” or Profile page which Includes links to newsletters subscribed to or published by the member. E.g. mine is  https://www.linkedin.com/in/johnjmclaughlin

A newsletter is a set of regularly published articles on LinkedIn, typically about a specific topic. You can subscribe to a newsletter to receive push, in-app, and email notifications whenever the author publishes a new article in the newsletter. 100% opt-in

All LinkedIn members have access to create a newsletter on LinkedIn. 

When a member posts their first article, all of their followers will be notified and they will be invited to become subscribers

Company page Newsletter requirements are detailed in the LinkedIn Newsletter access criteria. (150+ followers, history of posting original content, be in good standing with LI)

Page owner can assign content creation privileges to another LI member. That is how we can provide a manage newsletter service.

Companies who use our managed newsletter service may have employees who have many LinkedIn followers. We can generate content that they can use for their own LinkedIn 

Every week ITNE (IT News and Events, LLC) curates news articles of interest to Enterprise IT professionals from a wide variety of reputable sources 

We curate news articles into named sections such a “IT- AI”, “IT Cloud”, “IT Security”

https://tentouches.it-news-and-events.info

We curate news articles into named sections such a “IT- AI”, “IT Cloud”, “IT Security”

e track which articles are clicked on and share a ranked list of this week’s most popular articles

Every week we generate a private page for each 12Touches subscriber with the 25 most popular of the week in that subscriber’s choice of sections.